Privacy Policy for Mayfly Tackle
At Mayfly Tackle, we are committed to protecting the privacy and security of our customers and website visitors. This Privacy Policy explains how we collect, use, disclose, and safeguard your information when you visit our website or interact with our services, including fly fishing gear sales, bait and tackle sales, fishing rod and reel repair, guided fishing tours, fishing license sales, outdoor apparel, fly tying materials, live bait sales, expert advice, and equipment rentals. We operate in accordance with applicable privacy laws, including the General Data Protection Regulation (GDPR) where relevant, and Canadian privacy legislation.
Information We Collect
We may collect personal information that you voluntarily provide to us when you express an interest in obtaining information about us or our products and services, when you participate in activities on our online platform, or otherwise when you contact us.
- Personal Identifiable Information: This includes names, addresses, email addresses, phone numbers, and payment information (when making a purchase or booking a tour).
- Transaction Data: Details about products and services you have purchased from us, including specific gear, repair services, tour bookings, and fishing licenses.
- Online Usage Data: Information gathered automatically when you visit our website, such as your IP address, browser type, device information, pages viewed, and the time spent on our site. This helps us understand how our site is used and how we can improve it.
- Communication Data: Inquiries you make through our contact forms, email, or phone.
How We Use Your Information
The information we collect is used to fulfill our services and improve your experience with Mayfly Tackle.
- To provide and manage our services, including processing orders for gear, booking guided tours, and facilitating repairs and license sales.
- To communicate with you about your orders, bookings, inquiries, and to provide customer support.
- To personalize your experience on our site, offering products, services, or expert advice tailored to your interests.
- To improve our website, products, and services based on usage patterns and feedback.
- For marketing purposes, such as sending promotional emails about new products, special offers, or events, only with your consent where required by law.
- To comply with legal obligations, such as processing fishing license sales, which may require reporting to government agencies.
Disclosure of Your Information
We do not sell your personal data. We may share your information with trusted third parties under specific circumstances.
- Service Providers: We may share data with third-party vendors, consultants, and other service providers who perform services for us or on our behalf, such as payment processing, website hosting, data analysis, email delivery, and marketing assistance.
- Legal Requirements: We may disclose your information if required to do so by law or in the good faith belief that such action is necessary to (1) comply with a legal obligation, (2) protect and defend our rights or property, (3) act in urgent circumstances to protect the personal safety of users of our site or the public, or (4) protect against legal liability.
- Government Agencies: For the sale of fishing licenses, relevant personal information will be shared with the appropriate government authorities as legally mandated.
Your Data Protection Rights
Depending on your location, you may have the following data protection rights:
- The right to access, update, or delete the information we have on you.
- The right to rectify any incomplete or inaccurate information.
- The right to withdraw consent at any time where Mayfly Tackle relied on your consent to process your personal information.
- The right to object to our processing of your personal information.
- The right to request that we restrict the processing of your personal information.
- The right to data portability.
- The right to complain to a Data Protection Authority about our collection and use of your personal information.
Data Security
We implement appropriate technical and organizational security measures designed to protect the security of any personal information we process. However, please also remember that we cannot guarantee that the internet itself is 100% secure. Although we do our best to protect your personal information, transmission of personal information to and from our online platform is at your own risk. You should only access the services within a secure environment.
Changes to This Privacy Policy
We may update this Privacy Policy from time to time. The updated version will be indicated by an updated "Revised" date and the updated version will be effective as soon as it is accessible. We encourage you to review this Privacy Policy frequently to be informed of how we are protecting your information.
Contact Us
If you have questions or comments about this Privacy Policy, you may contact us at:
Mayfly Tackle
1872 Riverbend Way, Unit 3,
Calgary, Alberta, T2C 0R4
Canada